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LeoVegas Bookmaker Review

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LeoVegas is relatively young in the world of online betting and its sportsbook is even younger. The Swedish company, which predominantly aims itself at mobile betting, was founded in 2011 by Gustaf Hagman and Robin Ramm-Ericson. Their headquarters are in Stockholm, though the LeoVegas brand comes under the LeoVegas Gaming Ltd. umbrella, which is based on Malta for tax reasons.

Technically they are a global company, with interests around the world. However the truth is that they are mainly interested in the British market as well as Nordic countries such as Norway and Finland. Having started life as an online casino, as their name suggests, they decided to branch out into sports betting in time for the 2016 European Championships and that’s when they caught my eye so I thought I’d let you know about them, too.

Desktop Site

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I’ll be honest, the LeoVegas website wasn’t really made for desktop computers. It looks a bit tired and is certainly not one of the better websites around. That said, it wasn’t designed for desktop computers so it’s not really targeting that market. In fact, LeoVegas are deliberately targeting an audience that tends to place bets on their mobile device, operating in stark contrast to almost every other bookmakers out there who look after their mobile users mostly as an afterthought.

Bearing that in mind, then, you’ll find the desktop site slightly unusual compared to some of the more mainstream bookies. There are two large strips down either side with backgrounds such as crowd scenes or football pitches. The main body of the site has quick links to the sports section, the casino and the live casino. Once in the sportsbook you’ll find more links to all of the main events and sports. Clicking on the ‘Show All’ tab will take you to a dull looking list of all of the sports they cover. It’s not great, but it’s not really meant to be.

Mobile App

The mobile app (and the mobile site, for that matter) are like chalk and cheese when compared to the desktop site. It uses the same colours and branding and even the same layout to some extent, but it’s considerably better looking. There are the same links to the casino, live casino and sportsbook along the top, with the sport section having links to each sport as well as all of the top leagues across Europe. They have fun icons representing what they offer, too.

The link to ‘Show All’ is still the same boring list, but there’s an obvious search function on offer where you can type in sports, leagues or teams that you’d like to bet on. The whole app is quick, responsive and smooth. Tapping on any individual sport will give you links to live and upcoming matches, outright bets that you might want to place on the biggest events and the ability to simply browse what’s on offer. I don’t love the colour scheme they’ve opted for but it’s a much better experience on a tablet or mobile than on a desktop computer.

Live Betting

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As is the case with most bookies nowadays, LeoVegas make a big deal of their live betting options. It’s the first tab you’ll see on their sportsbook page and every individual sport that you click on will tell you about live games and upcoming fixtures before anything else. Each sports has its own section with different events made clear. Within said events there are then clearly defined markets to bet on.

The reality is that the number of lines and markets available isn’t as large as with other bookies, but they’re not far off. The live betting system is also up there with the best of them, managing to tell you all about what you can bet on clearly without over-complicating it all. It’s not perfect but it’s actually much better than I was expecting.

Live Streaming

There is no live streaming option available on LeoVegas. I can’t say that I’m hugely surprised about that, however, with the company’s sports section only in operation since early in 2016. It might change as they grow both their website and their audience.

Markets and Odds

You probably won’t be all that surprised to learn that LeoVegas’ market isn’t all that impressive when compared to the biggest bookmakers in the game. It’s hardly a fair comparison, though, and the company would probably respond by saying that their casino business is much better than their competitors. I must also say that they still cover all of the major sports you’d expect as well as some more random Nordic specialities such as Pespallo as well as winter sports.

Odds-wise they’re reasonably middle of the road. I’m a firm believer in being a member of numerous bookmakers and seeing who has the best odds for the event that you want to bet on and for that reason I’d be quick to recommend that you have LeoVegas in your roster.


All of the usual deposit methods are fine with LeoVegas. You can use credit and debit cards, PaySafeCards, Neteller and Skrill, for example. The minimum amount you’ll need to deposit each time is £10 and there are no fees to pay via any method. You can make three withdrawals every month, too.

Other Products

The more astute amongst will know what I’m going to say here: LeoVegas made its name as an online casino so it stands to reason that they have a real strength in that market. They offer some of the best slots and online games in the industry and have both a standard casino and a live casino for you to choose from. If their sportsbook continues to grow and catches up with their casino offerings they’ll be a very strong performer indeed.

About LeoVegas

leovegasLeoVegas want to be the best mobile bookies in the industry. For that reason they have arrangements in place to offer games from the biggest gaming providers around. The list of companies that they work with includes Bally, NetEnt, IGT, Play N’ Go, Playtech, Yggdrasil, Evolution Gaming, Microgaming, Authentic Gaming and WMS. When it comes to their sportsbook they use the Kambi platform, not only for the online interface but also for their odds compilation.

What may interest some of you is how good they’re considered to be by those that quantify such things. Since 2013 they have won eight different awards including the likes of ‘Best Mobile Product of the Year’ at the 2014 EGR Nordic Awards, the ‘Grand Prize Award’ at the GP Bullhound Summit of 2015 and the ‘Online Casino Operator of the Year’ award as given out by the International Gaming Awards. In other words, they’re not messing about.


The mobile app is very impressive, which is no more than you’d expect for a company that is trying to win over the mobile betting community. Their mobile site is also very impressive, running smoothly and having plenty to recommend it. Their customer service team is available 24/7, which shouldn’t be all that impressive but actually is when you consider that a lot of their competitors don’t promise the same thing.


I can’t lie, they need to work on their desktop site. They’re target audience is users of mobile devices such as tablets and phones, but plenty of people still like to place a bet or two on their main computer and they won’t enjoy the LeoVegas experience all that much on that front. They could also do with offering some more methods of depositing money into customers’ accounts, with something quite obvious like PayPal missing from their list of options. Likewise I hope to see live streaming introduced in the near future.

License & Contact Details

The customer support team at LeoVegas is excellent. They have a 24/7 live chat function that I have never had to wait for someone to respond to, as well as a telephone service that operates the same hours. They are friendly, knowledgeable and keen to help you get any problem you’ve got sorted as soon as possible. Do be warned, though, they’re quick to cut you off on the live chat if you remain inactive for long!

The LeoVegas Twitter account is mostly there to tweet out deals and offers that are available as well as draw your attention to any competitions that they’re running at any given moment. They do occasionally interact with customers but it’s not something that happens regularly so I wouldn’t depend on the social media platform as a way to communicate any major issues you’ve got.

LeoVegas is owned by LeoVegas Gaming Ltd. which operates out of Malta. they are both licensed and regulated by the Maltese Lottery and Gaming Authority. Because they operate in the UK they also come under the auspices of the UK Gambling Commission, with a licence number of 39198. Should you wish to contact them by snail mail then the address you’ll want is: LeoVegas Gaming Ltd. Level 7, The Plaza Business Centre, Bisazza Street, SLM 1640, Sliema, Malta.