New Customer Offer: 888 Sport - Bet £10, Get £30 in Free Bets T&C's Apply, 18+

Price Promise and Best Price

SportPrice Promise 
Horse Racing All ITV Races Visit
T&C's Apply, 18+
bet365 will be best price or joint best price on every horse for all races shown live on ITV Racing. Applies to bets placed on Win and Each-Way Fixed Odds markets from 10am on the day of the race. Prices matched against selected bookmakers. Bet restrictions and T&Cs apply.
Horse Racing Select Daily Races Visit
T&C's Apply, 18+

T&C's apply, 18+, Begambleaware.org

What Is A Price Promise?

price promiseIn truth, a Price Promise is exactly what it sounds like. Because Price Promises can actually cost bookies a bit of money they don’t all offer them and they tend to be offered on specific bets, sports, races or meetings.

A Price Promise not only guarantees that the bookmaker offering it will match any prices offered by their top competitors but will actually beat those odds. The offer also applies to all odds in the event that it’s covering, as opposed to just the top odds for the best horses.

The reason it’s so good is that most offers will match the price of competitors at the start of a match, event or race if it was better than the price you took. To cover any price offered by a different bookie is a step beyond that and that’s why it’s worth looking out for.

Every week there’s a host of superb races broadcast live on ITV Racing and, as always, bet365's fantastic offers will ensure that you get the best value.

Bet365 - Price Promise For ITV Horse Racing

bet365Bet365 will constantly update their prices for all races shown live on ITV Racing to ensure that they offer the best price on every horse running.

This offer is applicable to all bets placed from 10am on the day of race and only covers races shown live on ITV Racing unless otherwise stated by bet365. Best price or joint best price will be matched from the following list of Bookmakers: Ladbrokes, William Hill, Paddy Power, Coral, Sky Bet and Boylesports.

Offer applies to bets placed on Win and Each-Way Fixed Odds markets only. All other markets, including Enhanced Price Win Only, Enhanced or adjusted place terms (Each Way Extra) markets that are priced separately to the Fixed Odds market and Tote/Pari-Mutuel (bets and dividends) are excluded from this offer. Races covered by Price Promise are also available for Best Odds Guaranteed, for new and eligible customers.

So place your Horse Racing bets safe in the knowledge that the bet365 price is the best price.

T&Cs apply.

T&C's apply, 18+, Begambleaware.org

Betfred - Featured Races Price Promise

betfred price promise

Most racing price promises are for live televised racing, this is good if you bet on the big weekend meetings but if you bet daily it is not always useful.  It is worth checking into Betfred therefore if you like a flutter on the horses as this bookmaker offer a price promise on select races most days.

Betfred tend to pick a couple of races each day which they advertise usually from around 9am.  If you then bet on the race at a specific times, usually between 12-1pm for afternoon races and 5-6pm for evening racing, then you are guaranteed to get the best possible price out of Ladbrokes, William Hill, Coral, and Paddy Power

A popular odds checking website is used to verify the best odds and Betfred will then promise to match these.  There are not stake limits to this promotion, all winnings are cash and you can use the feature on all applicable races. 

T&C's apply, 18+, Begambleaware.org